đș How Netflix went meta and made it work
Netflix turned a show into a shared existential crisis
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This Netflix ad marketed a mood, not a show:
The copy nails a cheeky double-hit with some neat wordplay:
Viewers were still âprocessingâ the show,
Weâre all still processing that messy stage of life.
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Netflix sold a feeling, and our next ad shows how Frontline brought an ad to life!
Curious how they pulled it off without spending more?
The full teardown is one click away:
